Instagram only continues to grow in fame as it is already one of the most popular social media platforms. It comes as no surprise that it is now filled with digital marketers, and their plans and strategies that have been made for the New Year, 2022.
In this article, we will be listing out a few Instagram trends you should look out for in 2022 in courtesy of best online casinos usa.
Content Is Still The Goal
Instagram is a purely visual-based social media platform and you need to ensure that your content will give you enough strength to make your mark. Low-quality content will take you nowhere on this platform, and you need to think twice before you post as a caption also plays an important role in helping you gain followers to your account. You can easily find several kinds of marketing tools out there that will help you in creating different kinds of content. Content creators are becoming more aware of the importance of delivering unfiltered content as followers prefer influencers that create raw and honest posts.
Instagram Lives Now Popular & Longer
People are paying more attention to Instagram live which has become a tool for content creators to broadcast a moment or an event they are hosting. Back in 2021, there was a need to maintain a connection between an Insta account and its audience, which is where Insta Live comes in. Now, announcements, events and many others are now being conducted through Instagram Live by many brands and businesses. There is even the trend of an upcoming Instagram account partnering up with other Instagram accounts and content creators through the live. You can use the question and answer stickers to hold a live and even go as far as launching a product on your Instagram account live.
A Shopping Platform
Instagram has also been emphasizing the feature of shopping through daily posts of the brand’s Instagram account, providing that the brand has linked their product tag in the post with a link to the official webpage of the product in the post. You might even be able to shop directly from Instagram stories released by the brand through the stickers provided by the brand, and real money online casinos australia can help.
Instagram Poll Sticker
If you intend to grow your Instagram account, then you have to be interactive with your audience. Your posts need to be as interactive as possible, and you can achieve this through content posted with Instagram polls. Slowly, the Insta polls are gaining more popularity on the social media account, and it could prove pivotal in improving your marketing strategy and also encourage your targeted audience, who will, in turn, interact with your content.
Short videos are slowly gaining weight in the social media world. Instagram reels are short videos that come with entertaining music and multiple video clips in one video. This can be used to merge guides into one video. You can even partner up with content creators and influencers to create content with your products and services.
There are several other trends you should look out for on Instagram this 2022, and they are all about content, effects, filters, creativity and many more. If you’re looking to gain more exposure to your brand, Instagram is a great place to start.